Yelp at a glance
- Listing price
- Free, paid upgradesFree page; paid advertising
- Domain rating
- DR 94
- Account
- Sign up with email, Google or Facebook
- Captcha
- hCaptcha
- Backlink or badge
- Not required
- Email confirmation
- Yes, by link or code
- Time to go live
- Most new Business Pages are approved and listed within 24 hours; some may take longer if further verification is required.
What Yelp is and who it's for
Yelp is a platform where people discover local businesses, read reviews, and contact them for services. It lists over 7 million businesses and attracts 2.4 million daily visitors. Businesses can claim a free page to manage their information, respond to reviews, and track leads.
Consumers searching for local services, restaurants, and home services in their area.
It lists
- Local service businesses
- Restaurants
- Home and local services
- Businesses with a physical location or service area
It doesn't take
- Online-only or SaaS businesses without a local presence
- Businesses without a U.S. or Canada location (for advertising agencies)
How to submit to Yelp, step by step
Claim your free Yelp Business Page by going to biz.yelp.com/claim and entering your business name. There is no charge to create or claim a page.
Create or claim your page
Go to biz.yelp.com/claim and enter your business name to find an existing page or start a new one.
Verify your business
Complete Yelp's verification process, which may include phone or email verification, to prove you own the business.
Fill out business information
Add your business category, location, hours, website, and other details through the Yelp for Business account.
Wait for approval
Most pages are approved within 24 hours, but some may take longer if Yelp's moderation team needs further verification.
Manage your page
Once live, log in to your Yelp for Business account to respond to reviews, update info, and track performance.
What the Yelp form asks for
| Field | Limits and format |
|---|---|
| Business type | Radio: Small business (local service), Large business (regional or national service), Advertising agency |
| First name | — |
| Last name | — |
| Work email | Corporate email required; no submissions from free email providers |
| Phone | — |
| Company | — |
| Title | — |
| Email address | — |
| Website or social media URL | Must begin with https:// |
| Legal registration checkbox | For advertising agencies: must be legally registered and physically located in the U.S. or Canada |
Our free preview drafts your name, tagline, short and long descriptions, categories and tags in the lengths directories like this one ask for. Try it with your URL.
Yelp pricing: free vs paid
| Option | Price | What you get |
|---|---|---|
| Yelp Business Page | Free | 20+ free features, appear in organic search results, respond to reviews and messages, request quotes |
| Yelp Ads | From $150/month | Prime ad spots in search, target by location and keyword, track ad performance |
| Upgrade Package | $180/month | Eye-catching visuals, promote seasonal offers, no competitor ads on your page |
| Yelp Ads & Upgrade Package | From $270/month | All benefits of Yelp Ads and Upgrade Package, plus Verified License badge |
Why Yelp submissions get rejected or stall
- Business is online-only or SaaS with no local presence
- Using a free email address instead of a corporate email
- Failing to complete phone or email verification
- Advertising agency not legally registered or physically located in the U.S. or Canada
- Page not logged into for 90 days, causing it to show as unclaimed
Tips for a listing that gets approved
- Claim your page even if it already exists; Yelp may have auto-created a listing for your business.
- Use a corporate email address when signing up; Yelp rejects free email providers.
- Complete verification promptly to avoid delays; most pages go live within 24 hours.
- Log in to your Yelp for Business account at least every 90 days to keep your page claimed.
Our take on Yelp
Yelp is essential for any local service business or restaurant that wants to be found by nearby customers. The free page is worth claiming, but paid advertising is optional and can be expensive. Expect to invest time in managing reviews and updating your information.
Yelp FAQ
Is a Yelp Business Page free?
Yes, there is no charge to create or claim a Yelp Business Page.
How long does it take to approve a business on Yelp?
Most new Business Pages are approved and listed within 24 hours, but some may take longer if further verification is required.
How much does it cost to advertise on Yelp?
Yelp Ads start from $150 per month. The Upgrade Package costs $180 per month. Combining both starts from $270 per month.
What does it mean to claim a business on Yelp?
Claiming means verifying you are the owner or representative of the business. It is free and does not mean you are a paid advertiser.
How do I create a business page on Yelp?
Go to biz.yelp.com/claim and enter your business name to get started.
Checked against Yelp's own pages on Oct 24, 2026: business.yelp.com/products/business-page/, business.yelp.com/local-business-pricing/, business.yelp.com/restaurants/yelp-restaurants-pricing/. Directories change their forms and prices; the submit page has the final word.
