Sitejabber (SmartCustomer) at a glance
- Listing price
- Free, paid upgradesFree business profile; paid business tools
- Domain rating
- DR 81
- Account
- Sign up with email
- Captcha
- Cloudflare Turnstile
- Backlink or badge
- Not required
- Email confirmation
- Yes, by link or code
- Submit at
- smartcustomer.com
What Sitejabber (SmartCustomer) is and who it's for
SmartCustomer (formerly Sitejabber) is a consumer review platform with over 20 years of history. It hosts millions of reviews across categories like clothing, marketplaces, electronics, and legal services. Businesses can claim a free profile to respond to reviews, invite customers, and access tools. The site emphasizes review integrity, with policies aligned to FTC rules against fake or incentivized reviews.
Consumers researching businesses before purchase, and business owners managing their online reputation.
It lists
- Any business with a website
- Online stores and e-commerce
- Service providers
- Marketplaces
- SaaS and digital products
- Local businesses
How to submit to Sitejabber (SmartCustomer), step by step
Create a business account and claim your free profile. The site states 'For Business' as a sign-up path, and a free business profile is available.
Create a business account
Go to SmartCustomer.com and click 'For Business'. Sign up with your email address. Email verification is required.
Claim or create your business profile
Search for your business; if it exists, claim it. If not, create a new profile with your business name and website.
Complete your profile
Add details like category, description, and contact information. The form includes category selection and an 'About Us' section.
Verify your email
Click the verification link sent to your email to activate your account.
Start managing reviews
Once verified, you can respond to reviews, invite customers, and access business tools.
What the Sitejabber (SmartCustomer) form asks for
| Field | Limits and format |
|---|---|
| Categories | Select one or more categories for your business |
| About Us | Description of your business |
Our free preview drafts your name, tagline, short and long descriptions, categories and tags in the lengths directories like this one ask for. Try it with your URL.
Sitejabber (SmartCustomer) pricing: free vs paid
| Option | Price | What you get |
|---|---|---|
| Free business profile | Free | Claim your business, respond to reviews, basic profile |
Why Sitejabber (SmartCustomer) submissions get rejected or stall
- Fake or incentivized reviews will be removed and may lead to account suspension.
- Insider reviews (by owners, employees, or close associates) are prohibited.
- Review gating (pre-screening customers before inviting) is banned.
- Businesses found manipulating reviews may have their rating removed after three violations.
Tips for a listing that gets approved
- Invite all customers, not just happy ones, to maintain review integrity.
- Respond to negative reviews professionally; it builds trust.
- Use the flagging system in your dashboard to report suspicious reviews.
- Do not offer incentives for business reviews; it violates policy and FTC rules.
Our take on Sitejabber (SmartCustomer)
SmartCustomer is worth claiming for any business that wants to manage its online reputation on a high-authority review site. The free profile is easy to set up, and the platform's strict integrity policies mean reviews carry weight with consumers. Expect to invest time in responding to reviews and inviting customers to build a credible presence.
Sitejabber (SmartCustomer) FAQ
Is SmartCustomer free for businesses?
Yes, you can claim a free business profile to respond to reviews and manage your presence. Paid business tools are also available.
How do I get listed on SmartCustomer?
Create a business account with your email, then claim or create your business profile. You'll need to verify your email.
Can I pay to remove negative reviews?
No. SmartCustomer prohibits review suppression and does not remove reviews simply because they are negative. Businesses can respond publicly or flag fraudulent reviews.
Does SmartCustomer allow incentivized reviews?
No, incentivized business reviews are prohibited. Incentives for product reviews are allowed only under specific conditions with disclosure.
What happens if my business violates review policies?
You'll receive a formal warning, which is published on your profile. After three confirmed violations, your rating is removed and a permanent banner is applied.
Checked against Sitejabber (SmartCustomer)'s own pages on Oct 24, 2026: smartcustomer.com, smartcustomer.com/trust/review-integrity-policy-and-guidelines. Directories change their forms and prices; the submit page has the final word.