IndieTools at a glance
- Listing price
- Free, paid upgradesStandard $20 one-time (dofollow, no badge); Authority $39 one-time (30 days advertise + editorial placements)
- Domain rating
- DR 34
- Account
- Sign up with email or Google
- Backlink or badge
- Not required
- Email confirmation
- Yes, by link or code
What IndieTools is and who it's for
IndieTools is a product discovery and founder networking ecosystem for independent products. It offers permanent product pages, founder profiles, and public updates. The site tracks organic engagement, mobile PageSpeed, and Ahrefs Domain Rating over time. It lists over 1,500 products and 1,100 founders.
Founders, indie hackers, and developers looking to discover and compare indie SaaS, AI tools, and developer tools.
It lists
- Indie SaaS products
- AI tools
- Developer tools
- Apps
- Productivity tools
- Marketing tools
- Finance tools
- Games
How to submit to IndieTools, step by step
Create an account, add your product details, and submit for manual review. Free listings are unlimited and permanent, but website links are NoFollow by default. Adding and verifying an optional IndieTools badge unlocks a DoFollow link.
Sign in or create an account
Go to the submit page and sign in with email or Google. New users can create an account.
Add your product
Fill in your website URL, product name, description, category, and pricing model. You can save as draft or submit for review.
Choose a plan
Free is $0 with manual review. Standard ($20 one-time) and Authority ($39 one-time) use automated validation after payment.
Verify your website (optional)
For Free listings, add the IndieTools badge to your site and verify it to unlock a DoFollow link. Paid plans do not require a badge.
Wait for review or validation
Free submissions undergo manual review. Paid submissions are validated automatically after payment. Incomplete records need correction.
Get published
Approved products get a permanent page connected to founders, categories, and public updates.
What the IndieTools form asks for
| Field | Limits and format |
|---|---|
| Website URL | — |
| Product name | — |
| Description | — |
| Category | — |
| Pricing model | — |
Our free preview drafts your name, tagline, short and long descriptions, categories and tags in the lengths directories like this one ask for. Try it with your URL.
IndieTools pricing: free vs paid
| Option | Price | What you get |
|---|---|---|
| Free | $0 forever | Unlimited product listings, permanent pages, founder profile, SEO/GEO optimization, web/AI/MCP/CLI discovery, dashboard analytics, manual review, NoFollow link by default, optional badge for DoFollow |
| Standard | $20 one-time per product | All Free features, automated validation, permanent DoFollow link, no badge required |
| Authority | $39 one-time per product | All Standard features, 30 days of Advertise placement, discovery sidebar placement, verified product badge, 2 contextual DoFollow links in blog articles, campaign analytics |
Why IndieTools submissions get rejected or stall
- Incomplete product records (missing required fields) need correction before publication.
- Free listings require manual review and may be rejected if they don't meet quality standards.
- Paid submissions use automated validation; payment does not guarantee publication.
- Products must be independent; corporate or non-indie products may not fit the directory's focus.
- Duplicate listings for the same product are not allowed.
Tips for a listing that gets approved
- Add the IndieTools badge to your site and verify it to get a DoFollow link on the Free plan.
- Use the Authority plan if you want 30 days of homepage and sidebar advertising plus editorial links.
- Keep your product information current to maintain visibility and credibility.
- Use the free tools like Domain Rating checker to assess your site before submitting.
Our take on IndieTools
IndieTools is a good fit for indie founders who want a permanent, SEO-friendly listing with optional paid promotion. The free plan is generous but requires manual review and a badge for a DoFollow link. Paid plans offer faster validation and additional visibility.
IndieTools FAQ
Is IndieTools free to list a product?
Yes, the Free plan costs $0 forever and allows unlimited product listings. However, website links are NoFollow by default; you need to add and verify the IndieTools badge to unlock a DoFollow link.
Does IndieTools offer DoFollow links?
Yes. Free listings get a DoFollow link only if you add and verify the IndieTools badge. Standard ($20) and Authority ($39) plans include a permanent DoFollow link without a badge.
Do I need an account to submit to IndieTools?
Yes, you must sign in with email or Google to submit and manage your products.
What are the requirements for a product listing?
You need to provide your website URL, product name, description, category, and pricing model. Products should be independent (indie) SaaS, apps, or developer tools.
Checked against IndieTools's own pages on Oct 24, 2026: indietools.app, indietools.app/dashboard/products/new, indietools.app/pricing, indietools.app/blog/firebase-authentication-backend-identity-review. Directories change their forms and prices; the submit page has the final word.